Cookie & Privacy Policy

Privacy Policy

This Privacy Policy governs the collection, storage, and use of personal data when you use our website or complete a web form to receive content such as news, articles, papers, publications, or other materials from Modern Showroom.
Providing this information is voluntary. Your personal data will be treated confidentially and in accordance with the General Data Protection Regulation (GDPR).

Your consent is voluntary and can be revoked at any time. You also have the right to access, correct, and delete your data.
To exercise these rights, you can contact us at info@modernshowroom.com or through the forms available on our website.

In particular, you may provide us with the following information:

  • Name

  • Contact data (e.g., email address, phone number)

  • Message

We collect, process, and use the information provided via contact forms exclusively for the purpose of handling your specific request.

Google Analytics

Our website uses Google Analytics, a web analysis service provided by Google Inc. (“Google”).
Google Analytics uses “cookies”, i.e. text files stored on your computer, to analyze your use of the website. The information generated by the cookie about your website usage (including your IP address) will be transferred to and stored on one of Google’s servers in the USA.

Since IP anonymization is activated on this website, your IP address will be truncated automatically before being transferred within EU member states or contracting states of the European Economic Area.
Only in exceptional cases will the full IP address be transferred to a Google server in the USA and truncated there.

Google uses this information to analyze website usage, compile activity reports for website operators, and provide other services related to internet usage.
Google may also transfer this information to third parties if legally required, or if third parties process this data on Google’s behalf. Under no circumstances will Google associate your IP address with other data held by Google.

You can prevent cookies from being installed by adjusting your browser settings. However, doing so may limit the website’s functionality.
Alternatively, by downloading and installing the following browser plug-in, you can prevent Google from recording and processing information generated by cookies and related to your web usage (including your IP address).

Cookies

What is a cookie?

Cookies are small files stored on a user’s computer. The information contained in a cookie is set by the server and used whenever the user visits the website again.
A cookie can be considered an internet user’s identification card, allowing a website to recognize returning users and tailor the experience accordingly.

What is the purpose of cookies?

Cookies make the interaction between users and websites faster and easier. Without cookies, many website features — such as saving preferences or login details — would not function properly.
Cookies also help collect anonymous demographic information, monitor web traffic, and understand user interests for marketing purposes (e.g., showing relevant advertisements).

Cookies on the Modern Showroom website do not collect personal data and cannot harm your device.
They enable our website to function properly and help us design a user experience tailored to your needs and expectations.

Agreement

By using the Modern Showroom website, you agree to the use of cookies that may be placed on your device.

What to do if you don’t want cookies to be set

Users can set their browsers to accept all cookies, notify them when a cookie is issued, or reject cookies entirely.
You can also delete cookies that have already been set. Please note that blocking cookies may disable certain personalized features and affect your browsing experience.

Each browser provides different instructions on how to manage cookies.
For more information, please consult the following resources:

DataController

The data controller within the meaning of the General Data Protection Regulation (GDPR) is:

Modern Showroom
Galleria del Corso 4, 20122 Milano, Italy
VAT: IT10214740150
Email: info@modernshowroom.com

Users of Personal Data

Users of personal data include employees of Modern Showroom, as well as its contractors and suppliers.
Before allowing access to personal data, Modern Showroom ensures that all contractors and suppliers meet the necessary requirements regarding the processing and storage of such data.

Contractors and suppliers are granted access only to the data required to deliver goods or perform services.
Public authorities may obtain personal data from Modern Showroom in events and procedures required by law.

Personal Data and the Purpose of Data Processing

To receive Modern Showroom news, articles, or other materials, users may complete online forms or subscription fields.
These forms may collect data such as first name, last name, email address, company name, job title, and other relevant details.

Depending on the interaction, we may request different types of information.
For example:

  • Visitors downloading an article provide their name and email.

  • Customers purchasing a product provide additional information, including financial data required for transactions.

We also collect voluntarily provided information related to company details or topics of interest to offer targeted content.

By subscribing to our newsletter, you consent to the use of your data for marketing and advertising purposes.
You may revoke this consent at any time by clicking the Unsubscribe link at the end of our emails or by contacting info@modernshowroom.com.
Upon request, your data will be permanently deleted.

Modern Showroom respects your privacy and is committed to handling all personal data carefully and responsibly.

Consent

The personal data you provide is processed with your explicit and unequivocal consent, based on Article 6(1)(a) of the GDPR.
To improve our services and for statistical purposes, we may process anonymized data related to your interaction with Modern Showroom emails (e.g., email openings or link clicks).

You can withdraw your consent and opt out of receiving communications at any time via the Unsubscribe link or by contacting us directly at info@modernshowroom.com
.
Withdrawal of consent does not affect the legality of data processed before the withdrawal.

Your Rights

In accordance with the GDPR, you have the right to:

  • Access, amend, or delete your personal data

  • Request data portability

  • Restrict or object to data processing

To exercise your rights or file a complaint regarding data handling, please contact: info@modernshowroom.com.
If you believe your rights have been violated, you may file a complaint with the competent data protection authority.

Data Retention Periods

MODERNSHOWROOM only keeps your personal data for as long as it is necessary for the purposes of delivering the news,newsletters,articles,papers,publications and other materials you have registered for or subscribed to.If you no longer wish to receive such communications and unsubscribe or you withdraw your consent to processing your personal data for that purpose,we will block your data within our system and not use the data for electronic communication anymore.

Your Rights

In accordance with the GDPR, you have the right to:

  • Access, amend, or delete your personal data

  • Request data portability

  • Restrict or object to data processing

To exercise your rights or file a complaint regarding data handling, please contact: info@modernshowroom.com.
If you believe your rights have been violated, you may file a complaint with the competent data protection authority.

Data Retention Periods

Modern Showroom retains personal data only for as long as necessary to provide the services or materials subscribed to.
If you unsubscribe or withdraw consent, your data will be blocked and no longer used for communication.

Interaction with Social Networks and External Platforms

This website may interact with social networks or other external platforms directly from its pages.
Interactions and collected data are governed by each platform’s privacy settings and policies.
Even if users do not actively use these integrations, some traffic data may still be collected.

Platforms include:

  • Facebook

  • Twitter

  • LinkedIn (and Slideshare)

  • Google (GooglePlus and YouTube)

Amendment of Our Privacy Policy

We may update our Privacy Policy periodically.
Any updates will be published on this page and become effective upon publication.
We encourage you to visit this page regularly to stay informed about changes.

Last updated: May 23, 2018