VERA & WILLIAM pure & natural underwear
Pure & Natural Underwear
Available in Milan at Modern Showroom
Vera & William is a Norwegian high-quality brand specialized in clothes in prima natural materials – especially suited for the shifting seasons and the climate in different countries. The brand uses firsthand raw materials such as Merino Wool, Egyptian Cotton ELS, Silk and Cashmere. They create beautiful pure & natural underwear. Furthermore, they are not producing for the masses, but for a niche that knows the value of honest, solid and durable design and craftsmanship. All productions take place in local “slow-fashion” hubs in Northern Italy. The collections are inspired by traditional and timeless essentials – for both everyday and delicate use. Each garment is made with love and affection in respect of nature – simply to offer the very best natural underwear and other products.
The philosophy behind Vera & William is to create authentic pieces from the lost days. It’s all about the diligent craft and the dignity behind an honest work. Garments to love, care for and worth repairing. A silent performance about taking back time and reach out with a message of real consciousness and true sustainability. I do believe that smaller, independent brands really can make a change in the long run. By slowing it all down, create from the heart, implement some awareness and getting through to consumers to take a stand against overconsumption.”
Anne Cecilie Rinde – Founder & CEO VERA&WILLIAM
For more info: VERAWILLIAM.COM
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